This isn’t your typical smartphone: Last week, English manufacturer
Vertu announced the release of the Aster, its “mid-tier” luxury phone,
starting at $6,900, although it hardly qualifies as just that.
The titanium Android device is the company’s follow-up to the
Constellation and Signature Touch devices. But, unlike Vertu’s previous
iterations, the Aster is slightly less expensive and, with its beveled
sides and rich color palette, created with a female consumer in mind.
Each Vertu device is handmade in England by a single craftsman. They
come with Dolby Digital Plus virtual surround sound (ensuring better
sound quality than many televisions), six months’ complimentary access
to global Wi-Fi and access to exclusive services, including Vertu Life
and Vertu Certainty, an anti-theft, anti-virus system that includes data
encryption and remote assistance.
But perhaps the most useful of the services, especially for the world
traveler the company considers its main clientele, Vertu Classic
Concierge cultivates experiences for the user depending on the city he
or she is in. So, whether you’re vacationing in Paris or have a business
trip in London, someone who lives in the city will be on the other end
of the line to give you suggestions and tips.
But for $6,900, customers will receive plenty more, including a
Hasselblad-certified 13mp rear camera with a sapphire crystal lens and
4.7” full HD display, also protected by the 5.1” sapphire crystal
screen. The handset also features a Snapdragon 801 Quad-core processor
and LTE 4G capability.
The differences between the Signature Touch’s $10,800 base price and the
Aster include the sound quality, services offered (the Aster comes with
a shorter concierge subscription, just six months instead of 12,
although users can renew it) and material. But with exterior options
including calf, snake or ostrich skin (which increases the price to
$9,700), it’s hard to be too disappointed.
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